June 2010 Newsletter

Palm Springs West Fest - Frank Bogert Memorial Rodeo

June 15, 2011

Only 9 months until
the RODEO returns

Planning for the 2011 Frank Bogert Memorial Rodeo and Palms Springs WestFest is well underway.

On the Newsstands:
Cowboys & Indians, the extraordinary magazine that is a celebration of the modern Western lifestyle, has placed the 2010 WestFest and Rodeo recap on pages 56-57 of their July issue, on newsstands now.
See the article here

We recommend a subscription if you don't already have one. Go to cowboysindians.com

VIP Tables and Frank Bogert
Memorial Scholarship funding:

The following is a link to a letter detailing how to reserve a table in the 2011 Rodeo VIP Pavilion, and at the same time help fund the Frank Bogert Memorial Scholarship.
Donna Higueras is the Chairperson for the Scholarship Committee. We need your commitment by June 30 if possible.
Scholarship Letter

Western Expo:
Plans are in development to expand the overall event to include a Western Expo this year, with over 50 vendors displaying the latest in Western and American Indian art, interiors, fashion and jewelry, most likely in the Renaissance ballroom adjacent to the WestFest.

A related show will specialize in antiques, memorabilia and collectibles of all kinds. They are eyeing the Convention Center to take advantage of our traffic and demographics during the same time period.
These shows will both open on Thursday, March 24, a day prior to Westfest.

Western Week:
In the week leading up to our rodeo weekend, we are planning several community-wide activities designed to raise awareness and have as many participate as possible. Trail rides out of Smoke Tree Stables, a golf tournament, fundraising BBQs and other activities are on the drawing boards. We need YOUR participation on a volunteer committee to put these ambitious plans into effect.

Committees Now Online:

You can now access all our committees through our comprehensive website.
Click on Rodeo, WestFest or Spur of the Moment to see all the committees listed. Some already have a chairperson; others need a leader; but they ALL need your participation! Your committee can be as informal as you wish, and the idea is to have some fun with it. It's a great way to make sure your ideas are implemented and the rodeo becomes more successful every year.
We are looking for a committee head to chair our golf tournament, "Spikes & Spurs," during Western Week at Indian Canyon Golf Course. Will it be a big fundraiser, a comfortable way to relax after the trail ride, or just a good excuse to play the gorgeous Indian Canyon courses? That will be up to the Golf Tournament Committee.

Friends of Frank:
Everyone has a story about Frank.
We are collecting your favorites to share and to archive for posterity.
Please e-mail your story, of any length, to the following:
This e-mail address is being protected from spambots. You need JavaScript enabled to view it (Pancho Russell)
This e-mail address is being protected from spambots. You need JavaScript enabled to view it (Christopher Burkhardt)
If you prefer, you may call 800-664-5617 and we will transcribe your story over the phone. Or, mail your text story to:
Friends of Frank, 1570 Corporate Dr. Suite A, Costa Mesa CA 92626
Please provide your full contact information with all stories.
(Your story will be shown only with your name and hometown.)

Western Film Festival:

We are looking for ideas on how to mount an appropriate series of classic Westerns around Palm Springs during Western Week. An example would be a Gene Autry revival in which several of his best films would be shown, with experts discussing the films between showings.

Our Contact Ph. No. is

Thank you for supporting our Western heritage, rodeo and live music.

Christopher Burkhardt
Chief Exec. Officer


Frank Bogert Memorial Scholarship

Frank Bogert Memorial  Scholarship - College of the Desert








The paperwork has been submitted and the Frank Bogert Memorial Scholarship to College of the Desert is becoming a full-blown reality.

This fall, a student will receive the first $1,000 toward 2 semesters, and a permanent endowment will be funded through Summer sales of VIP tables for the rodeo in March.

The Scholarship Committee Chairperson is Donna Higueras, who many of you know as one of Mayor Bogert's daughters. Donna is already planning ways to raise $25,000 to fund the scholarship.

Some of the events we are looking at will take place during Western Week and help fund the scholarship. Stay tuned for more.